The Purple Speedos Return: Hollard Daredevil Run 2026 

It’s the one day of the year when thousands of South African men proudly swap formal work wear for purple speedos, all in the name of saving lives.

The 2026 Hollard Daredevil Run is taking place on Friday, 23 October and entries are now open.

Over the past 17 years, this iconic men’s health movement has raised millions for the Cancer Association of South Africa (CANSA) and the Prostate Cancer Foundation of South Africa. Funds are used to help expand education and raise awareness about prostate and testicular cancer across the country.

This campaign continues to deliver tangible results for men’s health across South Africa. Since partnering with the Hollard Daredevil run, CANSA has reached over 59 000 men through awareness initiatives, conducts an average of over 2 000 screenings annually and referred hundreds of abnormalities for further medical care. Last year alone, CANSA completed 610 PSA screenings during the 2025 Daredevil Run campaign. 

Long-standing campaign partner, the Prostate Cancer Foundation of South Africa, has also transformed funds raised through the Hollard Daredevil Run into meaningful action. With this support, the Foundation has hosted 143 education and awareness events, supported hundreds of men and their families through its national helpline, expanded access to prostate cancer educational resources in multiple South African languages, and this year will launch South Africa’s first National Prostate Cancer Registry.

This year’s tagline, “Lekker balls, Lekker life!” celebrates the idea that taking care of your health today means being more aware, prioritising regular screenings and getting checked early.

“Wearing a purple speedo isn’t just about having fun. It’s about making a statement. Every participant who takes part in the Daredevil Run helps break down stigma, encouraging more men to prioritise their health and understand which health checks could one day save their lives,” says Adel Kriel, Head of Experiential Marketing at Hollard.

Prostate cancer is one of the leading causes of cancer-related deaths in South African men. One in eight men will be diagnosed with prostate cancer in their lifetime, with Black African men facing a 60% higher risk than other population groups. A simple PSA blood test could help detect prostate cancer early, when treatment is most effective. 

The Prostate Cancer Foundation of South Africa recommends that Black African men and men with a first-degree family history of prostate and/or breast cancer have an annual PSA test from the age of 40. For all other men, annual PSA screening is recommended from the age of 45. 

While less widespread, testicular cancer is the most common cancer in young men aged 15-49, affecting approximately 1 in every 250 males. When caught early, it is also highly treatable. 

According to CANSA, men aged 15 to 49 should perform a monthly testicular self-examination and consult a healthcare professional immediately if they notice any lump, swelling or unusual change.

The very message at the heart of the Hollard Daredevil Run for both prostate and testicular cancers, is that early detection can save lives. A simple check today could make all the difference tomorrow. 

The 2026 Hollard Daredevil Run takes place at Zoo Lake in Johannesburg on Friday, 23 October at 3pm, with runs also taking place that day at various locations, countrywide.  Entries are available at Hollard Daredevil Run – This Run Takes Balls at a cost of R200, which includes a couriered registration pack and purple speedo.

The campaign also encourages all South Africans to make a difference by donating directly through the Hollard Daredevil Run BackaBuddy page.

Last year’s Daredevil Run raised R1 200 000. This year, Hollard is aiming even higher, calling on more South Africans to take part, donate and help make an even greater impact.

For more information, go to www.hollard.co.za/daredevilrun.



Hollard Daredevil Run Hands Over R1.2M and Kicks Off 2026 Campaign

Hollard has donated R1 200 000 to the Cancer Association of South Africa (CANSA) and the Prostate Cancer Foundation, with every rand raised by the purple speedo-clad heroes who took part in the 2025 Daredevil Run. At the same event, the 2026 campaign was officially launched and South African men will be called upon to lace up, strip down and do it all again!

Seventeen years in and the Hollard Daredevil Run shows no signs of putting its trousers back on. Under this year’s tagline “Lekker Balls; Lekker Life”, the 2026 cheque handover and campaign launch took place today at Hollard Campus in Parktown, Johannesburg.

The R1.2 million raised in the 2025 Hollard Daredevil Run was formally handed over to CANSA and the Prostate Cancer Foundation (PCF) to fund awareness campaigns, Prostate-Specific Antigen (PSA) screening and patient support. “The Hollard Daredevil Run is an unforgettable experience that raises awareness in a fun, engaging manner and sparks dialogue about men’s health in a non-threatening way,” says Hazel Chimhandamba, Group Chief Marketing Officer at Hollard.

“In 2024, we raised R1 million, 100% of which went directly to supporting prostate and testicular cancer awareness programmes. We are incredibly grateful to every Daredevil who dared to run in a purple speedo. It takes a special kind of bravery to turn heads for something that truly matters. Because behind all the laughs is a very serious mission: getting more men to check in on their health and each other,” adds Hazel.

The stakes are real. Prostate cancer remains one of the leading causes of cancer-related deaths in South African men. One in eight men is expected to be diagnosed with prostate cancer in their lifetime, with Black African men facing a 60% higher risk than other population groups. South Africa’s mortality rate due to prostate cancer is particularly high, largely due to underscreening, sociocultural stigmas and lack of health education.

Testicular cancer, while less widespread, is most common in young men aged 15-49, affecting approximately 1 in every 250 males. When caught early, it is highly treatable. A two-minute self-examination can detect lumps, swelling, or changes early, that’s considerably less time than it takes to run 5km in a purple speedo and the payoff is just as big.

A simple Prostate Specific Antigen (PSA) blood test for men over 40 can detect elevated protein levels before a single symptom appears. “The Hollard Daredevil donation is the largest single donation the PCF receives each year,” says Andrew Oberholzer, CEO of the Prostate Cancer Foundation of South Africa. “The funds help PCF distribute accurate, multilingual educational material and keep free PSA screening programmes running nationwide.”

He goes on to say that the run has also contributed to the development of South Africa’s first comprehensive prostate cancer registry, launching in 2026, which will track incidence, treatment and outcomes. The campaign further funds PCF’s helpline and support networks for men and families navigating a diagnosis.

Lorraine Govender, National Manager: Health Programmes of CANSA states, “The Hollard Daredevil Run has become far more than a fundraising event – it’s helped build a national movement that encourages men to speak openly about their health and seek help sooner. We are incredibly grateful to Hollard and every participant whose courage and commitment enable CANSA to continue providing awareness, early detection, screening and support services to men across South Africa.”

The event returns to Zoo Lake in Johannesburg on Friday, 23 October at 3pm with participants elsewhere able to register and run in their own neighbourhoods, workplaces, schools or universities anywhere in the country.

Registrations for the 2026 Hollard Daredevil Run open from 1 July and tickets will be available from Ticketpro at R200, which includes the courier of a registration pack and a complimentary purple speedo.

For more information, go to www.hollard.co.za/daredevilrun.